Acer shifts towards lifestyle brand with Acerpure covering small and large appliances
[Digitimes] - 01/24/2025
Acer continues its transformation into a lifestyle brand, with its subsidiary playing a crucial role in this shift. Acerpure is making strides into the large appliance market, having already introduced televisions in India, with air conditioning products set to follow.
In Taiwanese newspapers
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[Focus Taiwan] - 5/02/2025
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[Focus Taiwan] - 5/02/2025
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[Digitimes] - 5/02/2025
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[Focus Taiwan] - 5/02/2025
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[Focus Taiwan] - 5/02/2025